Social media has completely changed the way women think about hair. A single video can make a color trend explode overnight, and suddenly everyone is booking appointments for something they saw on their feed three hours ago. The question is: which of these viral hair colors are actually worth it?
As the best women’s hair colorist clients in Indianapolis and Chicago trust, Jamie Kinch has a front-row seat to every trend that goes viral. This breakdown covers what’s actually trending, what works in real life, and what you should probably think twice about before booking.

Viral Hair Colors That Are Worth the Hype
Strawberry Blonde
This one earns its viral status. Strawberry blonde sits at the intersection of golden blonde and warm copper, and it works beautifully on a wide range of skin tones. As an expert hair colorist in Indianapolis for women, Jamie sees this requested constantly and delivers it through a combination of balayage and gloss toning for the most natural result.
Cinnamon Brown
Warm, spiced brunette tones took over social media, and they’re not going anywhere. Cinnamon brown looks incredible in natural light and photographs brilliantly. It’s one of those hair styling ideas that looks effortlessly stylish without trying too hard.
Cherry Cola Red
Bold reds are back, and cherry cola is the most wearable version. It’s deep, rich, and flattering on deeper skin tones especially. Hair salons have been booking out for this one for months. The key is proper toning after the service to keep it from pulling too orange as it fades.

Viral Trends That Need a Reality Check
Bleached Platinum
Platinum blonde has always been a statement look. The viral videos make it look simple, but the reality is that getting to true platinum typically requires multiple sessions, especially if you’re starting with darker hair. Skipping steps damages the hair. Any honest hair stylist services professional will tell you this upfront.
DIY Toning Kits
The number of clients who have come in after a box toner turned their hair green or orange is genuinely impressive. Hair style trends like this circulate on social media constantly, but the truth is that toning at home without professional knowledge of your hair’s underlying pigment is a gamble. Save yourself the stress and book with an expert hair colorist for women.
What a Women’s Hair Colorist Wants You to Know Before You Book
Viral trends look amazing because they’re photographed in controlled lighting, on hair that has been prepped over multiple sessions, and edited before posting. The best women’s hair colorist job isn’t to recreate a photo exactly. It’s to take the inspiration and translate it into something that genuinely works for your hair, your face, and your life.
Hair salons that rush this process do their clients a disservice. A proper consultation with an expert hair colorist for women should cover your hair history, current condition, lifestyle, maintenance tolerance, and realistic expectations. Hair style trends come and go, but a color that actually works for you is always going to be in style.

Book Your Color Consultation with Styled By Jamie Kinch
Jamie Kinch is an expert hair colorist for women who works primarily out of Indianapolis and spends every fourth week in Chicago for three days of client appointments. If you’re chasing a viral look and want someone who will give you an honest, skilled take on how to get there without compromising your hair health, this is where you start.
Hair styling ideas are everywhere online. The right colorist makes the difference between inspiration and disappointment. Book your consultation today and let’s figure out what actually works for you.

